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Exhibitor»EXHIBIT»Live Action Opportunities»Tool Alley
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Tool Alley

When polled “What manufacturers or product types would you like to see more of?”... TOOLS were overwhelmingly the most highly-requested item. (Based on the 2009 Attendee Post-Show Survey.)

Tool Alley
Brand your product and get your tools into the hands of our contractors. They are asking for you by
name and want MORE.  With tools being the backbone of the construction industry, Tool Alley brings
together manufacturers face-to-face with our contractors. 
If you are all about tools, then this is the place to be!

 

TOOL ALLEY PARTICIPANTS RECEIVE THE FOLLOWING VALUE-ADDED BENEFITS
 (included with booth space in Tool Alley):

Tool Alley
LIVE TOOL TEST AREA  with Head-to-Head Tool Competitions (category-specific)

  • Competition area places your tools directly in our contractors’ hands 
  • Contractors vote on their Favorite tools 
  • Winners announced onsite Friday, September 17th at 10:00am 
  • Post-show coverage of Winners provided on Remodeling Show and DeckExpo 
    websites, in post-show press release and in Tools of the Trade online

GUARANTEED VISIBILITY Product featured in Tool Test has a minimum of TWO HOURS of test time each day on 
Wednesday and Thursday and a minimum of ONE HOUR on Friday


LEADS! 
Participating tool companies receive contact information of all contractors who test and vote

PRE-SHOW PROMOTIONTopls of the Trade

  • Pre-show press release of Competition, including Manufacturer Participants, distributed to Tools of the Trade
    and other industry trade pubs
  • Pre-show advertising promotion of this feature area through Tools of the Trade
  • inclusion of all participants in Tool Alley pre-show marketing collateral, recognition online, in Program & Event Guide
    and onsite signage
  • Official Tool Alley logo to accompany exhibitor listing in Program & Event Guide

 OTHER INFORMATION:

  • Attendee Giveaway: One tool an hour to be given away to contractor attendee - winner’s name pulled randomly from list of voting attendees
  • Exhibitors to supply at least ONE tool to participate in the Tool Test and another for Attendee Giveaway (please note: the tool being tested does not have to be the same one for the giveaway); exhibitors encouraged to bring  additional product(s) to sell direct from booth to attending Contractors
  • Highly Interactive: have your own ongoing demonstrations in your Tool Alley booth take place concurrently with other area activities
  

 


 


 		  
 




 

 


 

 


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